Created in the 1980s, and named after an 18th century brewer and innkeeper, Pauwel Kwak, who apparantly developed a shorter version of the traditional English long stirrup glass (which developed into the yard of ale), for coachmen to use. Kwak is served with respect for tradition in its own Kwak glass. Recognisable, special and just as idiosyncratic as the taste of the beer itself.